Red Wine in Moderation Promotes Health, Majority Believe, According to New Survey
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A new survey conducted by The San Diego-based web site morefocus has developed one of the Internet's leading healthcare and lifestyle networks that is applied to reach, inform and engage both consumers and professional audiences. Through a combination of proprietary applications, morefocus builds large-scale consumer panels enabling online marketers to reach micro-segmented audiences. For more information, or to join a panel, please visit morefocu on the web. |
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People's thoughts on the definition of moderation were also explored in the survey. The research shows that people's perception of "moderate" drinking fell in line with their own consumption practices. While 56 percent of respondents defined moderation as two glasses of wine per day, 61 percent drink at most one glass of wine per day.
When asked about what people would like to see on wine labels, 44 percent of those surveyed said they would like to see guidelines for healthy levels of consumption. However, a considerable number, 33 percent, said they would not make any changes to current wine labels.
"The survey showed that, although people value information on the health aspects of red wine and may change some habits accordingly, an individual's concept of what is healthy consumption usually wins out in the end," said Carey. "And interestingly, the research shows that most people's idea of healthy consumption falls within a general consensus of what moderation means."
| Media Contact: Erin Capellman – morefocus – Tel. 781-839-2818 |
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